KÈRASTASE - CHROMA ABSOLU - BAIN RICHE CHROMA RESPECT 250ML

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Description:
Chroma Absolu brings breakthrough innovation to the luxury colour care market. With a complete team of experts, stylists, and scientists, Kerastase uncovers formulas to target challenges that damaged, colour-treated hair clients face.

Bain Riche Chroma Respect is a rich nourishing protective shampoo for all types of sensitised or damaged colour treated hair, mostly adapted for medium to thick fibre. Highly nourishing formula cares for hair while respecting and preserving hair colour.

- Protects from colour fade
- Cares for the fibre surface for softness and less colour induced frizz
- 98% women agree hair feels more nourished*
- 65% more brilliant shine**
- Helps reduce fibre porosity for a longer lasting colour
- 92% colour intensity preserved after 6 weeks***

Directions:
Step 1: Take 1 pump of the Bain Riche Chroma Respect.
Step 2: Apply on scalp.
Step 3: Develop foam.
Step 4: Perform Kérastase Massage for 2-3 minutes.
Step 5: Rinse.
Then repeat.

 The range, formulated with ultra-caring acids, addresses the 3 main challenges that colour care users face: porosity and breakage, & colour instability and dullness. The innovative formulas provide 90% more strength***, 74% more shine****. After 6 weeks, 92% colour intensity is preserved**.

How it works? By decoding the 3 layers of damage of colour treated hair, Chroma Absolu uses its innovative new technology, featuring ultra-caring acids and Centella Asiatica, to target the different types of colour induced damage to help revive the hair.

Bain Chroma Respect

-Intense nourishment for a softer fibre with reduced porosity to help retain colour for longer
- Hair looks healthier and after 6 weeks, up to 92% of colour intensity is preserved.** Who is it for?
Chroma Absolu is for all consumers with colour-treated hair who need to address a multitude of hair issues. Chroma Absolu helps to address the need for stronger, shiny and dull coloured hair.

THE COLOUR CHEATER: Dark brunettes prone to oxidation and unwanted undertones

THE LONG-TIME USER: Permanent root covering leaving hair frizzy, dull and with a rough texture

THE SERIAL COLORER: Bleaching and intense colouring pigments leaving hair dry, porous and prone to breakage


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