Chroma Absolu brings breakthrough innovation to the luxury colour care market. With a complete team of experts, stylists, and scientists, Kerastase uncovers formulas to target challenges that damaged, colour-treated hair clients face.
Fondant Cica Chroma is a powerful anti-porosity strengthening conditioner for all types of sensitised or damaged colour treated hair, mostly adapted for fine to medium fibre. This lightweight rose cream sublimates and hydrates hair for a soft touch and a brighter & shinier longer lasting hair colour.
- 86% stronger strands*
- Reduced fiber porosity
- Protects hair from colour fade
- Intensely conditions for softness
- 92% colour intensity preserved after 6 weeks**
Directions:
Step 1: Apply a hazelnut sized amount on washed and towel-dried hair.
Step 2: Apply through mid-lengths and ends, avoiding roots to ensure lightweight volume.
Step 3: Leave in for 2 to 3 minutes.
Step 4: Emulsify and rinse thoroughly.
The range, formulated with ultra-caring acids, addresses the 3 main challenges that colour care users face: porosity and breakage, & colour instability and dullness. The innovative formulas provide 90% more strength***, 74% more shine****. After 6 weeks, 92% colour intensity is preserved**.
How it works? By decoding the 3 layers of damage of colour treated hair, Chroma Absolu uses its innovative new technology, featuring ultra-caring acids and Centella Asiatica, to target the different types of colour induced damage to help revive the hair.
Bain Chroma Respect
-Intense nourishment for a softer fibre with reduced porosity to help retain colour for longer
- Hair looks healthier and after 6 weeks, up to 92% of colour intensity is preserved.** Who is it for?
Chroma Absolu is for all consumers with colour-treated hair who need to address a multitude of hair issues. Chroma Absolu helps to address the need for stronger, shiny and dull coloured hair.
THE COLOUR CHEATER: Dark brunettes prone to oxidation and unwanted undertones
THE LONG-TIME USER: Permanent root covering leaving hair frizzy, dull and with a rough texture
THE SERIAL COLORER: Bleaching and intense colouring pigments leaving hair dry, porous and prone to breakage
