Color WOW Dream Coat Supernatural Spray is one of the most talked-about haircare products in the UK — and one of our best sellers at The Cosmetologists. But with so much hype surrounding it, the question we get asked most often is: does it actually work? Here's our honest, professional answer.
What Is Color WOW Dream Coat?
Color WOW Dream Coat Supernatural Spray is a humidity-proofing treatment that works by sealing the hair cuticle shut using a network of waterproof polymers. When heat is applied on top — using a hair dryer or straighteners — these polymers bond together inside the hair shaft, creating a smooth, glassy, frizz-proof finish that lasts until your next wash.
The result is hair that stays smooth, shiny and frizz-free regardless of weather conditions — including humidity, rain and damp air. For anyone who has spent years watching their carefully styled hair puff up the moment they step outside, Dream Coat is genuinely transformative.
It's important to understand that Dream Coat is not a conditioner or a repair treatment. It doesn't strengthen or nourish the hair — it's a styling treatment designed to deliver one specific result: smooth, frizz-free, glossy hair that stays that way all day.
What Does Color WOW Dream Coat Claim to Do?
Color WOW makes several specific claims about Dream Coat:
It humidity-proofs the hair, preventing moisture from the air entering the hair shaft and causing frizz and swelling. It delivers a glass-like shine that makes hair look healthier and more polished. It lasts until your next shampoo, meaning one application keeps working through workouts, sleep and daily activity. It works on all hair types including curly, wavy, straight and colour-treated hair. And it's completely weightless — it won't make hair feel heavy, sticky or coated.
In our experience at The Cosmetologists, these claims are accurate — with one important caveat we'll come to shortly.
How Does Dream Coat Actually Work?
The science behind Dream Coat is straightforward. Hair frizzes when the cuticle — the outer protective layer of the hair shaft — is raised or damaged, allowing moisture from the air to enter and cause the hair to swell unevenly. This is what creates frizz, particularly in humid conditions.
Dream Coat's waterproof polymer technology works by filling in the gaps in the cuticle and sealing it flat. When heat is then applied, the polymers set in place, creating a smooth, sealed surface that moisture from the air simply cannot penetrate.
The key word here is heat. Dream Coat does not work without heat activation. You must blow dry your hair after applying it — and for the best results, follow up with straighteners or a hot brush. The more heat you apply, the better and longer-lasting the result.
How to Use Color WOW Dream Coat — Step by Step
Getting the best results from Dream Coat comes down to application technique. Here's exactly how to use it:
Step 1 — Start with freshly washed, towel-dried hair. Dream Coat works best on clean hair as product build-up can prevent the polymers from bonding properly.
Step 2 — Section your hair and spray Dream Coat generously from roots to ends. Don't be shy with the application — this is one product where using enough makes a significant difference to the result. Make sure every section is thoroughly coated.
Step 3 — Comb through each section to distribute the product evenly and ensure full coverage from root to tip.
Step 4 — Blow dry your hair completely using a nozzle attachment and a brush. Direct the airflow downward along the hair shaft to encourage the cuticle to lie flat as the polymers set.
Step 5 — Follow with a ghd straightener or hot brush for the smoothest, most glass-like finish. This step really locks in the treatment and elevates the result significantly.
Step 6 — Admire your hair. The finish should be visibly smoother, glossier and more polished than without Dream Coat.
How Long Does Dream Coat Last?
Dream Coat lasts until your next shampoo. In practice this means most people get 2–4 days of frizz-free results per application depending on how often they wash their hair.
One important note: because Dream Coat is washed out with every shampoo, you'll need to reapply it each time you wash and style. Some customers find this makes it feel high maintenance — but most find the results so significant that it becomes a non-negotiable part of their routine.
Who Does Dream Coat Work Best For?
Dream Coat works exceptionally well for: anyone with frizzy or humidity-prone hair, anyone with wavy or curly hair who wants to wear their hair straight, anyone living in a wet or humid climate (which, in the UK, is most of us), anyone with colour-treated hair that tends toward dryness and frizz, and anyone who wants a polished, glossy finish that lasts.
Dream Coat works less well for: very fine hair that is prone to becoming flat or limp — the polymer coating, even though lightweight, can reduce volume on very fine hair. For fine hair, Color WOW make a version called Dream Coat for Curls which has a lighter formula, or you may prefer to use a smaller amount of the original.
It also works less well if you don't apply enough product or skip the heat activation step. Under-application and insufficient heat are the two most common reasons people feel Dream Coat hasn't worked for them.
Does Color WOW Dream Coat Actually Work? Our Verdict
Yes — genuinely and noticeably. Dream Coat is one of the few haircare products that consistently delivers on its promises. The frizz-proofing effect is real, the shine is exceptional and the results genuinely last until your next wash.
The key to getting the most out of it is generous application and thorough heat activation. If you've tried Dream Coat before and been disappointed, the most likely reason is that you didn't use enough or didn't apply enough heat. Try again with a more generous application and proper blow dry followed by straighteners — the difference is remarkable.
As one of the UK's best-selling haircare products and a permanent fixture in our Hull salon, Dream Coat has earned its reputation. If frizz is your biggest hair concern, this is the product we'd recommend above almost anything else.
Where to Buy Color WOW Dream Coat in the UK
As official authorised UK stockists of Color WOW, every product at The Cosmetologists is 100% genuine and sourced directly from Color WOW's official distributors. Fast UK delivery on all orders, free on orders over £50.
We stock the complete Color WOW range including Dream Coat Supernatural Spray, Dream Coat for Curls, and the full Color WOW haircare and styling collection.
Shop Color WOW Dream Coat → Shop the full Color WOW range →
Related Guides
Struggling with frizzy or damaged hair beyond styling? Read our guide to the Best Products for Bleached and Damaged Hair for a full repair routine.
Want to get the most out of Dream Coat? Pair it with the right ghd tool — see our ghd Straighteners Comparison Guide.
